Elderberry, super new star of the immune health market

Stachyose food additives

Elderberry, super new star of the immune health market

02/12/2021 blog 0

Elderberry is a kind of herbal plant with a long history. It is the fruit of elderberry, mainly used to prevent flu, colds, antivirus and so on. It can be traced back to the ancient Greek times.Hippocrates, the father of medicine, referred to elderberries as his “medicine chest” because of their rich health benefits, and the ancient Egyptians also had recipes for elderberries as a medicinal remedy.At present, the health effect of elderberry in improving immunity is relatively recognized in European and American countries, which has a large number of scientific data to support it and a strong consumer cognition market.Elderberry extract is rich in biological flavonoids, anthocyanins, vitamins, minerals and other substances with high antioxidant capacity, which has the effect of enhancing immunity and inhibiting inflammation.

Immune system plays a key role in protecting the body from virus attack. Immune prevention has become an important thing in daily life, especially the outbreak of COVID-19 has stimulated the increase of people’s awareness of multi-immunity.The appeal of elderberry products is that they provide a natural source of immune support and taste good, too.This was true before the pandemic, but it is also true in the post-pandemic era.For many people, the epidemic has made immunization support a top health concern.As a result, long after the epidemic has receded, consumers will continue to seek immune support supplements, especially food and beverage products with immune claims, and ingredients such as elderberry have inherent advantages.

The appeal of elderberry products is that they provide a natural source of immune support and taste good, too.This was true before the pandemic, but it is also true in the post-pandemic era.For many people, the epidemic has made immunization support a top health concern.As a result, long after the epidemic has receded, consumers will continue to seek immune support supplements, especially food and beverage products with immune claims, and ingredients such as elderberry have inherent advantages.